Exploring the role of complaint handling among complaining consumers
Year of publication: |
December 2016
|
---|---|
Authors: | Singh, Vaishali ; Jain, Amit ; Choraria, Sapna |
Published in: |
Vision : the journal of business perspective. - Gurgaon, ISSN 0972-2629, ZDB-ID 2436323-6. - Vol. 20.2016, 4, p. 331-344
|
Subject: | Consumer complaint intention | complaint handling | consumer trust | retention | customer handling | Indian retail | Beschwerdemanagement | Complaint management | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Indien | India | Einzelhandel | Retail trade | Vertrauen | Confidence | Dienstleistungsmanagement | Service management |
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