Factors affecting store image and the choice of hypermarkets in Oman
Year of publication: |
2017
|
---|---|
Authors: | Belwal, Rakesh ; Belwal, Shweta |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 45.2017, 6, p. 587-607
|
Subject: | Oman | Store image | Consumer preferences | Hypermarkets | Retail formats | Konsumentenverhalten | Consumer behaviour | Firmenimage | Corporate reputation | SB-Warenhaus | Hypermarket | Einzelhandel | Retail trade | Betriebsform | Retail format |
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