Feedback Stackelberg equilibria in a dynamic game of advertising competition : a numerical analysis
Michèle Breton, Abdelwahab Yezza and Georges Zaccour
| Year of publication: |
1996
|
|---|---|
| Authors: | Breton, Michèle |
| Other Persons: | Yezza, Abdelwahab (contributor) ; Zaccour, Georges (contributor) |
| Published in: |
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995. - Berlin : Springer, ISBN 3-540-61613-6. - 1996, p. 1-26
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| Subject: | Werbung | Advertising | Duopol | Duopoly | Spieltheorie | Game theory | Theorie | Theory |
| Extent: | Graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001319641