Feeling inferior, showing off : the effect of nonmaterial social comparisons on conspicuous consumption
Year of publication: |
September 2018
|
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Authors: | Zheng, Xiaoying ; Baskin, Ernest ; Peng, Siqing |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 90.2018, p. 196-205
|
Subject: | Social comparison | Conspicuous consumption | Relationship orientation | Self-concept clarity | Nachfrageinterdependenz | Interdependent preferences | Konsumentenverhalten | Consumer behaviour | Sozialer Status | Social status | Soziale Beziehungen | Social relations |
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