Field Dependency and Brand Cognitive Structures
| Year of publication: |
2009
|
|---|---|
| Authors: | Ng, Sharon ; Houston, Michael J. |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 46.2009, 2, p. 279
|