Field validation study of conjoint analysis using selected mail survey response rate facilitators
Daulatram B. Lund; Naresh K. Malhotra; Allen E. Smith
| Year of publication: |
1988
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| Authors: | Lund, Daulatram B. ; Malhotra, Naresh K. ; Smith, Allen E. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 16.1988, 4, p. 351-368
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| Subject: | Statistik | Panel | Conjoint-Analyse | Conjoint analysis | Marktforschung | Market research | Befragung | Interview |
| Type of publication: | Article |
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| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003620943