Finding influential ebay buyers for viral marketing - a conceptual model of BuyerRank
Year of publication: |
2009
|
---|---|
Authors: | Lam, Hon ; Wu, Chen |
Publisher: |
Centre for Extended Enterprises and Business Intelligence |
Subject: | eBay | e-Commernce, Social Network Analysis | Viral Marketing | User Generated Content | PageRank | Web 2.0 |
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