Firm resources and entry-related advantages : an empirical study in China
Year of publication: |
2013
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Authors: | Niu, Yongge ; Wang, Cheng Lu ; Dong, Lily C. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 42.2013, 4, p. 595-607
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Subject: | Internationaler Markteintritt | International market entry | Innovationsmanagement | Innovation management | Unternehmenserfolg | Firm performance | Ressourcenorientierter Ansatz | Resource-based view | China |
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