Forecasting market shares with disaggregate or pooled data: a comparison of attraction models
| Year of publication: |
1994
|
|---|---|
| Authors: | Chen, Youhua ; Kanetkar, Vinay ; Weiss, Doyle L. |
| Published in: |
International Journal of Forecasting. - Elsevier, ISSN 0169-2070. - Vol. 10.1994, 2, p. 263-276
|
| Publisher: |
Elsevier |