Franchising : Effizienzvergleich mit alternativen Vertriebskonzepten
Christian Kubitschek
| Year of publication: |
2000
|
|---|---|
| Authors: | Kubitschek, Christian |
| Publisher: |
Wiesbaden : DUV, Dt. Univ.-Verl. [u.a.] Wiesbaden : Gabler |
| Subject: | Franchising | Vertriebsweg | Distribution channel | Effizienz | Efficiency | Vergleich | Comparison | Eigentumsrechtstheorie | Theory of property rights | Prinzipal-Agent-Theorie | Agency theory | Leistungsanreiz | Performance incentive | Vertragstheorie | Contract theory | Sunk Costs | Sunk costs | Wissenstransfer | Knowledge transfer | Theorie | Theory |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | XXVII, 265 S graph. Darst 21 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Regensburg, Univ., Diss., 1999 |
| Notes: | Literaturangaben Brosch. : DM 118.00, EUR 60.33, sfr 105.00, S 861.00 |
| ISBN: | 3-8244-7085-3 |
| Classification: | Marketing ; Unternehmensführung ; Investition, Finanzierung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001467557