Frequency versus Depth: How Changing the Temporal Process of Promotions Impacts Demand for a Storable Good
| Year of publication: |
2018
|
|---|---|
| Authors: | Osborne, Matthew |
| Published in: |
The Japanese Economic Review. - Wiley, ISSN 1352-4739, ZDB-ID 2006390-8. - Vol. 69.2018, 3 (06.08.), p. 258-283
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1111/jere.12190 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012093610