From business intelligence to competitive intelligence : inferring competitive measures using augmented site-centric data
Zhiqiang Zheng Eric; Peter Fader; Balaji Padmanabhan
| Year of publication: |
2012
|
|---|---|
| Authors: | Zheng, Zhiqiang ; Fader, Peter ; Padmanabhan, Balaji |
| Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 23.2012, 3/1/2, p. 698-720
|
| Subject: | Betriebliches Informationssystem | Business intelligence system | Wettbewerbsanalyse | Competitive analysis | Marktforschung | Market research | Marktanteil | Market share | Wahrscheinlichkeitsrechnung | Probability theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009656045