From product to platform : how incumbents' assumptions and choices shape their platform strategy
Year of publication: |
2024
|
---|---|
Authors: | Dyck, Marc Van ; Lüttgens, Dirk ; Diener, Kathleen ; Piller, Frank T. ; Pollok, Patrick |
Subject: | Complementarity | Digital transformation | Platform ecosystems | Value capture | Digitale Plattform | Digital platform | Digitalisierung | Digitization | Netzwerkökonomik | Network economics | Fertigungsprogramm | Master production schedule | Geschäftsmodell | Business model | Strategisches Management | Strategic management | Betriebliche Wertschöpfung | Value creation |
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