From screen to plate : an investigation of how information by social media influencers influence food tasting intentions through the integration of IAM and TAM models
Safdar Khan, Sujood , Asad Rehman, Ramzi Al Rousan
| Year of publication: |
2025
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|---|---|
| Authors: | Khan, Safdar ; Sujood ; Rehman, Asad ; Al Rousan, Ramzi |
| Published in: |
Journal of hospitality and tourism insights. - Bingley : Emerald, ISSN 2514-9806, ZDB-ID 2935216-2. - Vol. 8.2025, 2, p. 493-512
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| Subject: | EWOM | Food and beverage | Information adoption model (IAM) | Social media influencers (SMIs) | Technology acceptance model (TAM) | Trust | Social Web | Social web | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Influencer | Online-Marketing | Internet marketing | Ernährungsindustrie | Food industry |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JHTI-01-2024-0073 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015271689