From SWOT, a bidimensional diagnostic tool, to a new 3D strategic model
Year of publication: |
2024
|
---|---|
Authors: | Cusi, Alberto ; Ferri, Antonella ; Micozzi, Alessandra ; Palazzo, Maria |
Published in: |
The TQM journal : the international review of organizational improvement. - Bradford : Emerald Group Publ., ISSN 1754-274X, ZDB-ID 2420151-0. - Vol. 36.2024, 4, p. 992-1019
|
Subject: | Conventional SWOT analysis | New model | APPNIE (actual-potential, Positive-negative, Internal-external)Analytical model | Proactive strategy | SWOT-Analyse | SWOT analysis | Strategisches Management | Strategic management | Theorie | Theory |
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