Frontiers: the interplay of user-generated content, content industry revenues, and platform regulation : quasi-experimental evidence from YouTube
Nils Wlömert, Dominik Papies, Michel Clement, Martin Spann
Year of publication: |
2024
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Authors: | Wlömert, Nils ; Papies, Dominik ; Clement, Michel ; Spann, Martin |
Published in: |
Marketing science. - Baltimore, Md. : INFORMS, ISSN 1526-548X, ZDB-ID 2023536-7. - Vol. 43.2024, 1, p. 1-12
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Subject: | channel cannibalization | difference-in-difference | digital platform regulation | music streaming | quasi-experiment | safe harbor | user-generated content | Digitale Plattform | Digital platform | Social Web | Social web | Regulierung | Regulation | Kundenintegration | Customer integration | Content Management | Content management | Online-Marketing | Internet marketing |
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