Game-theoretic analysis of partner selection strategies for market entry in global supply chains

Kazuhiro Negoro, Nobuo Matsubayashi

Year of publication:	2021
Authors:	Negoro, Kazuhiro ; Matsubayashi, Nobuo
Published in:	Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 151.2021, p. 1-18
Subject:	Entry \| Game theory \| Global supply chain \| Licensing \| Marketing-operations interface \| Lieferkette \| Supply chain \| Spieltheorie \| Markteintritt \| Market entry \| Multinationales Unternehmen \| Transnational corporation \| Lieferantenmanagement \| Supplier relationship management \| Internationaler Markteintritt \| International market entry

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