Gastronomic manifestation in the function of branding a tourist destination
Slobodan Čavić, Nikola Ćurčić, Nikola Radivojevic, Jovana Gardašević Živanov and Marija Lakićević
| Year of publication: |
2024
|
|---|---|
| Authors: | Čavić, Slobodan ; Ćurčić, Nikola ; Radivojevic, Nikola ; Živanov, Jovana Gardašević ; Lakićević, Marija |
| Subject: | Associative network memory model | Brand | Food | Gastronomic manifestation | SEM | Tourist destination branding | Markenführung | Brand management | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Markenimage | Brand image | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Markenartikel |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MIP-07-2023-0352 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015056903