Geomarketing : Anwendung geographischer Informationssysteme im Einzelhandel
Frank Schüssler
| Year of publication: |
2006 ; 2., unveränd. Aufl.
|
|---|---|
| Authors: | Schüssler, Frank |
| Publisher: |
Marburg : Tectum-Verl. |
| Subject: | Einzelhandel | Retail trade | Handelsmarketing | Retail marketing | Geographie | Geography | Informationssystem | Information system | Humangeographie | Human geography | Theorie | Theory | Deutschland | Germany | Marketing | Geoinformation |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [deposit.dnb.de] |
| Extent: | X, 235 S. Ill., graph. Darst., Kt. 210 mm x 148 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Gießen, Univ., Diss., 2000 |
| ISBN: | 978-3-8288-8981-1 ; 3-8288-8981-6 |
| Classification: | Geoinformationssysteme ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003263452