Giving Customers Decision Rights : A Field Study of Pay‐What‐You‐Want Pricing at a Performing Arts Theater*
| Year of publication: |
2021
|
|---|---|
| Authors: | Birnberg, Jacob ; Choi, Jongwoon (Willie) ; Presslee, Adam |
| Published in: |
Accounting Perspectives. - Wiley, ISSN 1911-3838, ZDB-ID 2511783-X. - Vol. 20.2021, 2 (10.05.), p. 201-225
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1111/1911-3838.12251 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012536598