Global strategic analysis : frameworks and approaches
Year of publication: |
2009
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Authors: | Thomas, Howard ; Pollock, Timothy ; Gorman, Philip |
Published in: |
Strategy and globalization ; Vol. 3. - Los Angeles [u.a.] : SAGE. - 2009, p. 75-91
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Subject: | Globalisierung | Globalization | Internationaler Wettbewerb | International competition | Wettbewerbsstrategie | Competitive strategy | Kompetenz | Competence | Ressourcenorientierter Ansatz | Resource-based view | Unternehmensnetzwerk | Business network |
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