Globalization of Sports : the Case of Professional Football and itsInternational Management Challenges
Year of publication: |
2005-05-01
|
---|---|
Authors: | Dolles, Harald ; Söderman, Sten |
Institutions: | Deutsches Institut für Japanstudien <Tokyo |
Subject: | Internationales Management | interntional management | Massenmedien | Globalisierung | Merchandising | Sponsoring | Sport | sport | Markteintrittsstrategie | Unterhaltungsindustrie |
- 1. Introduction
- 2. The evolution of the international dimension of football
- 3. The management challenges of football and its international dimensions
- 4. Necessary and sufficient elements for sustainable development offootball at an international level
- 5. Conclusion
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