Green consumer segmentation : managerial and environmental implications from the perspective of business strategies and practices
Carolina Afonso, Diana Gavilan, Jesús García-Madariaga, and Helena Martins Gonçalves
| Year of publication: |
[2017]
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|---|---|
| Authors: | Afonso, Carolina ; Gavilan, Diana ; García-Madariaga, Jesús ; Gonc̦alves, Helena Martins |
| Published in: |
Sustainability in innovation and entrepreneurship : policies and practices for a world with finite resources. - Cham : Springer, ISBN 3-319-57317-9. - 2017, p. 137-151
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| Subject: | Konsumentenverhalten | Consumer behaviour | Nachhaltigkeit | Sustainability | Umweltmanagement | Environmental management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/978-3-319-57318-2_9 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011712177