Greenwashing revisited : in search of a typology and accusation-based definition incorporating legitimacy strategies
Year of publication: |
February 2017
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Authors: | Seele, Peter ; Gatti, Lucia |
Published in: |
Business strategy and the environment. - Chichester : Wiley, ISSN 0964-4733, ZDB-ID 1127954-0. - Vol. 26.2017, 2, p. 239-252
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Subject: | greenwashing | environment | sustainability | legitimacy theory | signaling theory | corporate social responsibility | Corporate Social Responsibility | Corporate social responsibility | Legitimität | Legitimacy | Theorie | Theory | Signalling | Definition | Stakeholder | Strategisches Management | Strategic management | Nachhaltige Entwicklung | Sustainable development |
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