Growth, uniformity, local responsiveness, and system-wide adaption in multiunit franchising
by Jacques Boulay, Barbara Caemmerer, Heiner Evanschitzky, and Krista Duniach
| Year of publication: |
October 2016
|
|---|---|
| Authors: | Boulay, Jacques ; Caemmerer, Barbara ; Evanschitzky, Heiner ; Duniach, Krista |
| Published in: |
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research. - Malden, Mass [u.a] : Blackwell, ISSN 0047-2778, ZDB-ID 860752-7. - Vol. 54.2016, 4, p. 1193-1205
|
| Subject: | Franchising | Ressourcenorientierter Ansatz | Resource-based view | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/jsbm.12239 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011602830