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Women, uniforms and brand identity in Barclays Bank
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Female consumers as agents of change for transforming the environmental sustainability landscape
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Indian women and Facebook apparels brand communities : a study with reference to Koovs, Myntra and Shein
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Effective advertising in China and India : a study of like and disliked television commercials
Fam, Kim-Shyan, (2005)
Attributes of likeable television commercials in Asia
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