Guest interaction with hotel booking website information : scale development and validation of antecedents and consequences
Year of publication: |
2024
|
---|---|
Authors: | Selem, Kareem M. ; Shoukat, Muhammad Haroon ; Rimsha Khalid ; Mohsin Raza |
Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 33.2024, 5, p. 626-648
|
Subject: | Guest interaction | hotel booking | Meituan | scale development | self-presentation | Hotellerie | Hotel industry | Website | Konsumentenverhalten | Consumer behaviour |
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