Handelsmarken ante portas
Year of publication: |
2009
|
---|---|
Authors: | Weiche, Gregor ; Meyer, Anne |
Published in: |
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln. - Hochheim : EuBuCo Verl. GmbH, ISSN 1869-2052, ZDB-ID 2073466-9. - Vol. 61.2009, 2, p. 124-127
|
Subject: | Pharmahandel | Pharmaceutical distributors | Generika | Generic drugs | Handelsmarke | Store brand | Deutschland | Germany |
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