Hedonic and utilitarian shopper types in evolved and created retail agglomerations
| Year of publication: |
2008
|
|---|---|
| Authors: | Teller, Christoph ; Reutterer, Thomas ; Schnedlitz, Peter |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 0959-3969, ZDB-ID 10985888. - Vol. 18.2008, 3, p. 283-310
|