Homogeneous and latent class versions of the neural net-multinomial logit model (NN-NML) : a semiparametric approach to analyze brand choice
Harald Hruschka; Markus Probst; Werner Fettes
| Year of publication: |
2001
|
|---|---|
| Authors: | Hruschka, Harald ; Probst, Markus ; Fettes, Werner |
| Publisher: |
Regensburg : Univ., Wirtschaftswiss. Fak. |
| Subject: | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Markenartikel | Brand | Nichtparametrisches Verfahren | Nonparametric statistics | Neuronale Netze | Neural networks | Theorie | Theory | Schätzung | Estimation | Erdnuss | Groundnut | Deutschland | Germany | Gewürz | Spices | Logit-Modell | Logit model |
| Extent: | 26 Bl |
|---|---|
| Series: | Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft. - Regensburg : Univ., Wirtschaftswiss. Fak., ZDB-ID 1124610-8. - Vol. 363 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10001619754