How add-on pricing interacts with distribution contracts
Year of publication: |
2018
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Authors: | Geng, Xianjun ; Tan, Yinliang ; Wei, Lai |
Published in: |
Production and operations management : the flagship research journal of the Production and Operations Management Society. - London : Sage Publications, ISSN 1937-5956, ZDB-ID 2151364-8. - Vol. 27.2018, 4, p. 605-623
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Subject: | add-on pricing | online platform | agency model | supply chain contract | Lieferkette | Supply chain | Preismanagement | Pricing strategy | Digitale Plattform | Digital platform | Vertrag | Contract | Vertragstheorie | Contract theory | Prinzipal-Agent-Theorie | Agency theory | Preiswettbewerb | Price competition | Preisdifferenzierung | Price discrimination | Online-Handel | Online retailing | Electronic Commerce | E-commerce |
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