How can Tibal Fisher stores improve its customer research process?
Lewis Carbone
| Year of publication: |
2008
|
|---|---|
| Authors: | Carbone, Lewis |
| Other Persons: | Zaltman, Gerald (contributor) ; Zaltman, Lindsay (reviewed) |
| Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 86.2008, 7/8, p. 37
|
| Subject: | Möbelhandel | Furniture retailing | Ältere Menschen | Elderly people | Konsumentenverhalten | Consumer behaviour | Zielgruppe | Target group | Emotion | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003736005