How CEO/CMO characteristics affect innovation and stock returns : findings and future directions
Year of publication: |
2020
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Authors: | You, Ya ; Srinivasan, Shuba ; Pauwels, Koen ; Joshi, Amit |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 48.2020, 6, p. 1229-1253
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Subject: | Stock returns | CEO | CMO | Personality | Demographics | Experience | Compensation | Innovation | Kapitaleinkommen | Capital income | Führungskräfte | Managers | Kapitalmarktrendite | Capital market returns |
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