How co-creation uplift suggestion system's performance : experimental studies in customer and employee sections
Ali Gohary (Department of Business Management, Qazvin Branch, Islamic Azad University, Qazvin, Iran) and Hamid Alizadeh and Kambiz Keidarzadeh Hanzaee (Department of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran)
| Year of publication: |
2016
|
|---|---|
| Authors: | Gohary, Ali ; Alizadeh, Hamid ; Hanzaee, Kambiz Heidarzadeh |
| Published in: |
Asia-Pacific journal of business administration. - Bingley : Emerald, ISSN 1757-4323, ZDB-ID 2509201-7. - Vol. 8.2016, 2, p. 197-222
|
| Subject: | Innovation | Service experience | Co-creation of value | Justices | Suggestion systems | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing | Betriebliche Wertschöpfung | Value creation | Gerechtigkeit | Justice | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJBA-11-2015-0095 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011552989