How consumers deal with missed discounts : transaction decoupling, action orientation and inaction inertia
Year of publication: |
2013
|
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Authors: | Putten, Marijke van ; Zeelenberg, Marcel ; Dijk, Eric van |
Published in: |
Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 38.2013, p. 104-110
|
Subject: | Inaction inertia | Transaction decoupling | Action orientation | Sunk cost fallacy | Self-regulation | Consumer psychology | Konsumentenverhalten | Consumer behaviour | Transaktionskosten | Transaction costs |
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