How does pricing affect customer attrition? : evidence from packaged account holders
Elisa Bocchialini; Federica Ielasi; Monica Rossolini
| Year of publication: |
2015
|
|---|---|
| Authors: | Bocchialini, Elisa ; Ielasi, Federica ; Rossolini, Monica |
| Published in: |
Economic notes : economic review of Banca Monte dei Paschi di Siena. - Oxford : Wiley-Blackwell, ISSN 0391-5026, ZDB-ID 194032-6. - Vol. 44.2015, 1, p. 75-100
|
| Subject: | Privatkundengeschäft | Personal banking | Kundenbindung | Customer retention | Konsumentenverhalten | Consumer behaviour | Italien | Italy | 2007-2008 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011342098