How effective is nudging? : a quantitative review on the effect sizes and limits of empirical nudging studies
Dennis Hummel, Alexander Maedche
| Year of publication: |
2019
|
|---|---|
| Authors: | Kaiser, Dennis ; Mädche, Alexander |
| Published in: |
Journal of behavioral and experimental economics. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2769607-8. - Vol. 80.2019, p. 47-58
|
| Subject: | Behavioral economics | Choice architecture | Digital nudging | Nudging | Quantitative review | Verhaltensökonomik | Nudge | Entscheidungstheorie | Decision theory | Social Marketing | Social marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.socec.2019.03.005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012240904