How does green suit me? : consumers mentally match perceived product attributes with their domain-specific motives when making green purchase decisions
Ulf J. J. Hahnel, Sebastian Gölz and Hans Spada
| Year of publication: |
2014
|
|---|---|
| Authors: | Hahnel, Ulf J. J. ; Gölz, Sebastian ; Spada, Hans |
| Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 13.2014, 5, p. 317-327
|
| Subject: | sustainable consumption | consumer motives | pro-environmental motives | perceived matching | electric vehicles | purchase decisions | Nachhaltiger Konsum | Sustainable consumption | Elektrofahrzeug | Electric vehicle | Kaufentscheidung | Purchase decision | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010517314