How important is design for the automobile value chain?

Hallie S. Cho; Sameer Hasija; Manuel Sosa

Year of publication:	2015
Authors:	Cho, Hallie Sue ; Hasija, Sameer ; Sosa, Manuel
Publisher:	Fontainebleau : INSEAD
Subject:	Betriebliche Wertschöpfung \| Value creation \| Kfz-Industrie \| Automotive industry \| Kraftfahrzeug \| Motor vehicle \| Welt \| World \| Produktgestaltung \| Product design

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