How invoking science in the production process of geographical indication products impacts consumer's perceived authenticity and product valuation
Hui Li, Ruiqing Li, Zhilin Yang, Liyin Jin
| Year of publication: |
2025
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|---|---|
| Authors: | Li, Hui ; Li, Ruiqing ; Yang, Zhilin ; Jin, Liyin |
| Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 42.2025, 7, p. 1848-1864
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| Subject: | authenticity | geographical indication | production process | science | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Produktivität | Productivity | Glaubwürdigkeit | Credibility |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.22209 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015464074