How many pirates should a software firm tolerate? - An analysis of piracy protection on the diffusion of software
| Year of publication: |
2003
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|---|---|
| Authors: | Prasad, Ashutosh ; Mahajan, Vijay |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 20.2003, 4, p. 337-354
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