How small service failures drive customer defection : introducing the concept of microfailures
Year of publication: |
2020
|
---|---|
Authors: | Sands, Sean ; Campbell, Colin L. ; Shedd, Lois ; Ferraro, Carla ; Mavrommatis, Alexis |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 63.2020, 4, p. 573-584
|
Subject: | Customer defection | Customer relations | Microfailures | Reputation management | Service failure | Service recovery | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Firmenimage | Corporate reputation | Kundenservice | Customer service | Lieferantenmanagement | Supplier relationship management |
Description of contents: | Description [doi.org] |
Type of publication: | Article |
---|---|
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Corrigendum enthalten in: Volume 64, Issue 4, July/August 2020, Seite 563 |
Other identifiers: | 10.1016/j.bushor.2020.03.014 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Why didn't it work out? : the effects of attributions on the efficacy of recovery strategies
Iglesias Argüelles, Víctor, (2015)
-
Arsenovic, Jasenko, (2023)
-
Assessing the influence of economic and customer experience factors on service purchase behaviors
Kumar, V., (2014)
- More ...
-
Seeing light in the dark : investigating the dark side of social media and user response strategies
Sands, Sean, (2020)
-
From data to action : how marketers can leverage AI
Campbell, Colin L., (2020)
-
A machine-learning based approach to measuring constructs through text analysis
Tsao, Hsiu-Yuan (Jody), (2019)
- More ...