How SMEs use trade shows to enter global value chains
Year of publication: |
2015
|
---|---|
Authors: | Measson, Nadège ; Campbell-Hunt, Colin |
Published in: |
Journal of small business and enterprise development. - Bingley : Emerald Group Publishing Limited, ISSN 1462-6004, ZDB-ID 2141708-8. - Vol. 22.2015, 1, p. 99-126
|
Subject: | New Zealand | Trade fairs | Global value chains | Business networks | SME internationalization | KMU | SME | Unternehmensnetzwerk | Business network | Betriebliche Wertschöpfung | Value creation | Neuseeland | Globalisierung | Globalization | Messe | Trade fair | Globale Wertschöpfungskette | Global value chain | Außenhandel | Foreign trade | Internationaler Markteintritt | International market entry | Internationale Arbeitsteilung | International division of labour |
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