How third-party certification programs relate to consumer trust in online transactions: An exploratory study
Year of publication: |
2008
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Authors: | Jiang, Pingjun ; Jones, David B. ; Javie, Sharon |
Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 25.2008, 9, p. 839-858
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