How to catch a unicorn : case studies

These case studies make up the second part of a report entitled 'How to catch a Unicorn'. They are the basis for an analysis, contained in the first part of this report, of tech companies with high market capitalisation. Part I and Part II are available as two separate documents. The report was prepared in the context of the three-year research project on European Innovation Policies for the Digital Shift (EURIPIDIS), jointly launched in 2013 by JRC-IPTS and DG CONNECT of the European Commission. EURIPIDIS aims to improve understanding of innovation in the ICT sector and of ICT-enabled innovation in the rest of the economy. The project's objective is to provide evidence-based support to the policies, instruments and measurement needs of DG CONNECT for enhancing ICT Innovation in Europe, in the context of the Digital Single Market for Europe and of the ICT priority of Horizon 2020. It focuses on the improvement of the transfer of best research ideas to the market. EURIPIDIS aims to: 1. better understand how ICT innovation works, at the level of actors such as firms, and also of the ICT "innovation system" in the EU; 2. assess the EU's current ICT innovation performance, by attempting to measure ICT innovation in Europe and by measuring the impact of existing policies and instruments (such as FP7 and Horizon 2020); and 3. explore and suggest how policy makers could make ICT innovation in the EU work better.