How to manage new product development in a big data environment?
Year of publication: |
2025
|
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Authors: | Song, Xi ; Wang, Yuying ; Dong, Caiting ; Jia, Qining |
Published in: |
International journal of innovation management : IJIM. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 2027717-9. - Vol. 29.2025, 1/2, Art.-No. 2550005, p. 1-30
|
Subject: | Agile approach | big data | new product development | stage-gate approach | uncertainty | Big Data | Big data | Produktentwicklung | New product development | Innovationsmanagement | Innovation management | Innovation |
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