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Brand assets
Tollington, Tony, (2002)
Executive's guide to fair value : profiting from the new valuation rules
King, Alfred M., (2008)
Risk management and value : valuation and asset pricing
Bellalah, Mondher, (2008)
The failure of risk management : why it's broken and how to fix it
Hubbard, Douglas W., (2009)
How to measure anything : finding the value of "intangibles" in business
Hubbard, Douglas W., (2010)
Pulse : the new science of harnessing internet buzz to track threats and opportunities
Hubbard, Douglas W., (2011)