How user-generated judgments of hotel attributes indicate guest satisfaction
Sangeetha Gunasekar and Sooriya Sudhakar
| Year of publication: |
2019
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| Authors: | Gunasekar, Sangeetha ; Sudhakar, Sooriya |
| Published in: |
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9167, ZDB-ID 2659000-1. - Vol. 29.2019, 2, p. 180-195
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| Subject: | customer satisfaction | hotel attributes | online reviews | Sentiment analysis | text mining | Kundenzufriedenheit | Customer satisfaction | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Emotion | Dienstleistungsqualität | Service quality | Online-Handel | Online retailing | Social Web | Social web |
| Description of contents: | Description [doi.org] |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/21639159.2019.1577155 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012257892