I'll have fries with that : increasing choice complexity promotes indulgent food choices
Yong Kyu Lee (York College, The City University of New York), Kimberlee Weaver (Virginia Tech), Stephen M. Garcia (University of Michigan)
| Year of publication: |
July 2016
|
|---|---|
| Authors: | Lee, Yong Kyu ; Weaver, Kimberlee ; Garcia, Stephen M. |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 33.2016, 7, p. 505-515
|
| Subject: | Lebensmittel | Food | Auswahl | Selection | Kaufentscheidung | Purchase decision | Ernährungsverhalten | Eating habit | Gastronomie | Restaurant industry | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.20893 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011508438