IBM's Super Sam set to save the world : But financial woes hamper GE's battle for the planet

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Once upon a time it was superheroes whose job it was to save the world. When chaos, catastrophe, crime or cruelty faced us, you could always count on Superman, Batman, Spiderman and friends to protect us from the alarming or apocalyptic. These days there are very different superheroes at work. Practical implications – Provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to digest format.